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AI Insights · Timothy · July 2023

Top 5 Ultracasual Games on iOS in Australia Q2 2023

Explore the performance of the top 5 ultracasual games on iOS in Australia during Q2 2023, focusing on trends in weekly downloads, revenue, and active users.

Top 5 Ultracasual Games on iOS in Australia Q2 2023

In Q2 2023, the ultracasual games category saw notable activity on the iOS platform in Australia. Here's a detailed look at the performance of the top 5 games: Fill The Fridge!, AMAZE!!!, Draw it, Balls'n Ropes, and Acrylic Nails!.

Fill The Fridge! by Rollic Games displayed strong metrics throughout the quarter. Weekly revenue fluctuated, peaking at $242 in the final week of June. Downloads showed a steady increase, reaching 7.9K by the end of the quarter. Active users also saw significant growth, rising from 12.3K to over 21K.

AMAZE!!! from Crazy Labs had a varied performance. The highest weekly revenue was $19 at the end of March, while downloads hit a high of 13.5K in early April before declining. Active users followed a similar trend, peaking at 25.6K in mid-April and then gradually decreasing to 7.3K by the end of June.

Draw it by Kwalee Ltd experienced a peak in weekly revenue of $257 in early April. Downloads surged to 8.2K around the same period, while active users reached a high of 12.2K in the second week of April. Despite a decline in downloads and users, the app maintained a steady revenue stream around $150-$200 per week.

Balls'n Ropes, another title from Rollic Games, did not report any revenue but saw a peak in downloads at 5.8K in late April before declining to around 1.9K by the end of June. Active users increased slightly from 9.7K to 12K over the quarter, indicating consistent user engagement.

Acrylic Nails! also from Crazy Labs, showed no revenue but had a notable increase in downloads, peaking at 3.6K in early April and ending the quarter at 3.1K. Active users rose from 5.2K to 7.3K, showing a gradual improvement in user retention.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2023